Writing Effective Facebook Posts Part 2

by Jessica Barnett on January 12, 2012 in Technology with No comments
UPDATE! This article is a follow up to Writing Effective Facebook Posts Part 1. I decided to write this after the original post received over 10,000 views and 2,000 shares on Social Media Today. Originally posted on Big Sea’s Baitshop Blog.

Does Using a 3Rd Party Api to Publish to Facebook Decrease Engagement? Update!  Maybe Not.

Facebook claims they fixed the bug causing updates posted by 3rd party applications (like Hootsuite, Twitter, TweetDeck, etc.) to have 80% lower engagement than those posted directly on Facebook. Despite EdgeRank Checker tentatively agreeing (sort of), I’m skeptical.

Read the full post.

Announcing StartupBus Florida!

by Jessica Barnett on January 7, 2012 in Tampa Bay, Technology with No comments

Last year, I was fortunate enough to ride StartupBus Miami to SXSW. The experience was amazing/exhausting/traumatic/exciting and most of all… once in a lifetime! Some of the people I met on the bus became some of my closest friends.

Upon arriving home, we got to talking and realized if we could do this on a bus, we could certainly do it sitting still and with reliable internet… Thus, Startup Weekend Tampa was born. (It’s coming up again soon, you should come!)

Read the full post.

Lessons from 2011

by Jessica Barnett on January 7, 2012 in Personal with No comments

Andi rallied the troops to post about our lessons learned from 2011! Here’s mine:

My Biggest Lesson from 2011: Work with amazing people. Always.

Here’s the thing about life: we’re all (hopefully) going to be here for a while. One of the things I figured out early on in life is that you should love what you do. I use the cliche “If you love what you do, it won’t feel like work” way too often because I think it’s 100% true. And believe me, I love the internet! Then I learned, it’s not just about loving what you do, it’s about loving who you’re doing it with.

Read the full post.

Writing Effective Facebook Posts

by Jessica Barnett on October 5, 2011 in Technology with No comments
UPDATE! This article was also posted on Social Media Today where it received over 10,000 views and 2,000 shares! Originally posted on Big Sea’s Baitshop Blog.

Some Background: What is EdgeRank?

What you see in your Facebook newsfeed isn’t magic; it’s controlled by a very important algorithm called EdgeRank. Facebook wants users to be engaged, so EdgeRank is a critical aspect of their business. The EdgeRank factors are:

  • Affinity – How often you interact with others (be it visiting a friend’s profile or commenting on a Page’s picture).
  • Edge Weight – The type of content it is. A few types are: photos, videos, status updates, place checkins, becoming friends with someone, Liking a Page, changing your profile picture, etc. Keep in mind, there are general rules, but everyone’s Edge Weight is different and Facebook has carte blanche to tweak things at will.
  • Recency – The older something is, the less likely you are to see it.
Read the full post.

Working at Big Sea Design

by Jessica Barnett on September 22, 2011 in Personal with No comments

A few months ago, I started working at the fantabulous Big Sea Design & Development, a great little agency in Downtown St. Pete, FL.

Andi recently interviewed me… Check it out!

Get to know us: Jessica Barnett

Jessica Barnett came aboard at Big Sea earlier this summer to help wrangle new clients and manage projects. She’s an insightful and motivated addition to the team, and has been a huge help in organizing the business-side of running this little agency.

Read the full post.

4sqday 2011

by Jessica Barnett on April 21, 2011 in Event with No comments

I didn’t do much Foursquare Day celebrating this year because my dad got married on 4/15! Yay! It’s amazing to see how much Foursquare and Foursquare Day have grown and so nice of Foursquare to thank us for creating 4sqday last year!

Originally posted on the Foursquare blog by the Foursquare Community Team.
Read the full post.

Announcing: Tampa Bay Entrepreneur/Startup Resources

by Jessica Barnett on April 12, 2011 in Tampa Bay, Technology with No comments

CROSSPOST FROM: Announcing: Tampa Bay Entrepreneur/Startup Resources on Startup Weekend Tampa

We’re crowdsourcing a list of resources for entrepreneurs and startups in Tampa Bay.

Tampa Bay, and Florida in general, might not have as many resources for building a startup as we’d like, but I think we have more than we realize. I’ve been in several conversations about the need to start centralizing these resources and Startup Weekend Tampa seemed like the perfect opportunity to jump-start that! With that in mind, I created http://tampa.startupweekend.org/resources/ and version 1.0 of the Google Doc embedded there.

Read the full post.

How Technology Is Affecting Interpersonal Relationships

by Jessica Barnett on April 6, 2011 in Technology with 3 Comments

This entry is in response to/ inspired by Nate Rigg’s post: On Relationship Layers, Time and Facebook

In days gone by, after meeting someone new, you’d probably have to wait to chat with them again until the next time you saw one another face to face or over the phone. Getting to know someone was a slow process. Now, you can add someone on Twitter or Facebook and casually interact with them for months in between. Then, next time you see them, you’ve already done a tremendous amount of “getting to know” the person, the “layers” have been broken down in between.

Read the full post.

Improving Your Local Startup Ecosystem

by Jessica Barnett on March 28, 2011 in Tampa Bay, Technology with No comments

Seth Elliot, a great guy I’ve had a chance to chat with at SuperConf in Miami and SXSWi in Austin, runs the weekly Miami StartupDigest newsletter. He included this in the latest, and I thought it was worth a share:

Our startup ecosystem continues to grow and evolve. Each and every one of you can help in this process. How? Consider the following:

  • Attend events – Remember, these are organized for your benefit. Even though it sometime seems like a pain at the end of a long day, do your best to attend some of these startup events.
Read the full post.

Highlights from SXSW 2011: “Grow Some Balls: Build Business Relationships from Nothing”

by Jessica Barnett on March 20, 2011 in Recap with No comments

One of my favorite talks at SXSW this year was Matt Vanhorn‘s “Grow Some Balls: Build Business Relationships from Nothing”.

Description: “Fear holds many people back in business. There is fear of not having enough to offer, fear of not knowing what to say, fear of rejection. This session is about how the game is changing and how to build quality relationships out of nothing while not being afraid. Business is about relationships and using technology to foster those relationships by growing social spheres of influence and creating a network of contacts of friends, acquaintances, and business partners. Also to be covered will be the advanced tips and tricks for making a cold connection a warm one, how to make a great impression, follow-up like a rock-star and how to complete deals that are not typical deals. Social media sites such as Twitter, LinkedIn and Facebook have changed the way business is done. When should you add someone on Twitter versus LinkedIn versus Facebook? How do you avoid being ignored? What about instant messenger? Is the IM agreement the new term sheet?”

Read the full post.
← Older Entries
Newer Entries →