Social Fresh East!

by Jessica on February 6, 2012 in On the Agenda with View Comments

I’m stoked to be attending Social Fresh East this week for the third year in a row! I’ll be there today and tomorrow with Andi repping the Big Sea Crew! Stay tuned for compelling blog posts, jaw-dropping insights, breathtaking pictures and hilarious tweets!

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I’m Today’s “Really Awesome Person!”

by Jessica on January 20, 2012 in Personal with View Comments

I have no idea what this means, but I’m super flattered! Thanks, ReallyAwesomePeople.com!

 

January 20th, 2012-Jessica Barnett

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Intentions for 2012

by Jessica on January 15, 2012 in Personal, Web/Tech with View Comments

Andi rallied the troops to post about our Intentions for 2012! Here’s mine:

My Intentions for 2012

  1. Better time management. Follow the schedules and to-do lists I make, but don’t use nearly enough. Say “no” more, prioritize better and spend less time browsing the wonders of the internets.
  2. Write more. I’d be happy if I wrote about just about anything at this point as long as it’s more significant than emails, texts and Facebook updates.
  3. Move quicker. Send the stupid email, don’t stare at it in Drafts for an hour. Get things out of “planning” and into “production” faster.
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Writing Effective Facebook Posts Part 2

by Jessica on January 12, 2012 in Web/Tech with View Comments
UPDATE! This article is a follow up to Writing Effective Facebook Posts Part 1. I decided to write this after the original post received over 10,000 views and 2,000 shares on Social Media Today. Originally posted on Big Sea’s Baitshop Blog.

Does Using a 3Rd Party Api to Publish to Facebook Decrease Engagement? Update!  Maybe Not.

Facebook claims they fixed the bug causing updates posted by 3rd party applications (like Hootsuite, Twitter, TweetDeck, etc.) to have 80% lower engagement than those posted directly on Facebook. Despite EdgeRank Checker tentatively agreeing (sort of), I’m skeptical.

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Lessons from 2011

by Jessica on January 7, 2012 in Personal with View Comments

Andi rallied the troops to post about our lessons learned from 2011! Here’s mine:

My Biggest Lesson from 2011: Work with amazing people. Always.

Here’s the thing about life: we’re all (hopefully) going to be here for a while. One of the things I figured out early on in life is that you should love what you do. I use the cliche “If you love what you do, it won’t feel like work” way too often because I think it’s 100% true. And believe me, I love the internet! Then I learned, it’s not just about loving what you do, it’s about loving who you’re doing it with.

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Writing Effective Facebook Posts

by Jessica on October 5, 2011 in Web/Tech with View Comments
UPDATE! This article was also posted on Social Media Today where it received over 10,000 views and 2,000 shares! Originally posted on Big Sea’s Baitshop Blog.

Some Background: What is EdgeRank?

What you see in your Facebook newsfeed isn’t magic; it’s controlled by a very important algorithm called EdgeRank. Facebook wants users to be engaged, so EdgeRank is a critical aspect of their business. The EdgeRank factors are:

  • Affinity – How often you interact with others (be it visiting a friend’s profile or commenting on a Page’s picture).
  • Edge Weight – The type of content it is. A few types are: photos, videos, status updates, place checkins, becoming friends with someone, Liking a Page, changing your profile picture, etc. Keep in mind, there are general rules, but everyone’s Edge Weight is different and Facebook has carte blanche to tweak things at will.
  • Recency – The older something is, the less likely you are to see it.
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Working at Big Sea Design

by Jessica on September 22, 2011 in Personal with View Comments

A few months ago, I started working at the fantabulous Big Sea Design & Development, a great little agency in Downtown St. Pete, FL.

Andi recently interviewed me… Check it out!

Get to know us: Jessica Barnett

Jessica Barnett came aboard at Big Sea earlier this summer to help wrangle new clients and manage projects. She’s an insightful and motivated addition to the team, and has been a huge help in organizing the business-side of running this little agency.

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How I Got Here and Where I’m Going

by Jessica on May 11, 2011 in Personal with View Comments

I always have trouble telling people what I do… Not for lack of doing, on the contrary. At a certain point you get so busy actually doing, you forget how to talk about it. But today, I wanted to peel back the curtain a bit…

I shy away from doing the same thing or working in the same industry for very long. Before living in Tampa I’d worked for mom-and-pops, chains, big companies and non-profits – from a photography studio (possibly my favorite job) to an insurance company (probably where I learned the most).

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Announcing: Tampa Bay Entrepreneur/Startup Resources

by Jessica on April 12, 2011 in Tampa Bay, Web/Tech with View Comments

CROSSPOST FROM: Announcing: Tampa Bay Entrepreneur/Startup Resources on Startup Weekend Tampa

We’re crowdsourcing a list of resources for entrepreneurs and startups in Tampa Bay.

Tampa Bay, and Florida in general, might not have as many resources for building a startup as we’d like, but I think we have more than we realize. I’ve been in several conversations about the need to start centralizing these resources and Startup Weekend Tampa seemed like the perfect opportunity to jump-start that! With that in mind, I created http://tampa.startupweekend.org/resources/ and version 1.0 of the Google Doc embedded there.

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How Technology Is Affecting Interpersonal Relationships

by Jessica on April 6, 2011 in Web/Tech with View Comments

This entry is in response to/ inspired by Nate Rigg’s post: On Relationship Layers, Time and Facebook

In days gone by, after meeting someone new, you’d probably have to wait to chat with them again until the next time you saw one another face to face or over the phone. Getting to know someone was a slow process. Now, you can add someone on Twitter or Facebook and casually interact with them for months in between. Then, next time you see them, you’ve already done a tremendous amount of “getting to know” the person, the “layers” have been broken down in between.

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